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Marketing Executive Specialist

Data: 12/06/2013

Aruba research: Marketing Executive Specialist.

Role objective:

Contribute to the planning, development and management of all online and offline marketing activities for the whole product range with a strong focus on the cloud services at Italian and worldwide level.

Responsibilities will include:
• Work with internal and external resources to create marketing materials to suite campaigns according to campaign scheduling and planning;
• To scope and develop online customer acquisition channels;
• Contribute to the design of such projects through sound analysis of available customer and markets data;
• Manipulate customer data and feedback into actionable insights that drive strategic cross-country marketing projects;
• Ensure all marketing activities deliver a positive ROI in line with company's revenue and market share targets;
• Support implementation liaising with several departments as required: Marketing, Product, Research & Development, IT, Graphic Design, Customer Care etc;
• Coordinating the gathering of market intelligence and monitoring competitors' online marketing strategies.

Essential skills required in this role:
• Proven analytical skills developed in previous roles as an analyst, possibly in companies with strong focus on customer acquisition customers lifetime value increase;
• Capability to work autonomously in an international environment, leading projects and cooperating with people from multiple cultures and backgrounds;
• Solid understanding and knowledge of online and offline direct marketing techniques;
• Capability to work under pressure in a fast-moving environment towards tight deadlines;
• Effective presentation and communication ability;
• Mother tongue in written and spoken English or German or Spanish with excellent copy-writing skills;
• Advanced Italian Skills;
• Project management skills and multitasking;
• 2-3 years of relevant experience.

Key competencies:
• Display an appropriate sense of urgency;
• Able to proactively manage own time and priorities to deliver business goals;
• Able to cultivate strong working relationships with other staff members;
• Able to work within an international and multicultural team;
• Share the core values of excellence, collaboration, innovation, and commercial discipline.

Age: 28 - 45.

Remuneration: Fits to concern level.

This Job opportunity is based in Firenze.


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